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Networking

Advertised jobs are the tip of the iceberg of available opportunities. To increase your chances of landing a role you really want, exploit the unadvertised job market:
 
  • Ask family, colleagues, ex-colleagues, alumni, lecturers for leads
     
  • Follow up, mentioning the contact who gave you the lead
     
  • Send speculative letters that present you as a solution to a problem
     
  • Secondments, shadowing and committee work increase your marketability
     
  • Cultivate external clients to leverage at a later date
 

Online networking

 
With so many people using Facebook, LinkedIn and Twitter to advance their career, you need to stand out from the crowd:
 
  • Use the sites’ on-line CV builders to pitch your skills and experience
     
  • Include key words relevant to your role and industry in your profile and CV
     
  • Activate testimonials - a powerful endorsement of your abilities
     
  • Add a professional looking photo
     
  • Contribute articles, advice and opinion on relevant forums to raise your visibility
     
  • Don’t put anything on the net that could undermine your credibility